FAB.COM
Created a 50% jump in awareness and 2.5 million new subscribers. Overnight.
Interactive Shopping
We repurposed the spot to be an interactive showroom, expanding its usefulness.
CREDITS
Role: Creative Director
Partner: Jolene Delisle
Director: Patrick Hughes
Producers: Ken Kitch & Adam Perloff
CCO: Aaron Griffiths
Agency: Arnold Worldwide